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Best PGDM in Marketing Pune

PGDM in Marketing:
Your Branding Launchpad

PGDM (Marketing)

Level: Post Graduate

Intake : 60 Seats

Assessment Pattern: Semester + Annual

Study Mode: Full Time (2 Years)

Location: Universe Campus, Tathawade, Pune – 411033


PGDM in Marketing: Master the Art of Branding

ISBS PGDM understands marketing technologies expertise is essential as the digital era is booming rapidly. From digital strategies to market research, skilled marketers drive success. ISBS PGDM Recognizing this demand, our PGDM in Marketing program educates and empowers the next generation of marketing leaders with essential skills.

Our PGDM in Marketing does not just cover the basics – it immerses you in the dynamic world of digital marketing. Gain the skills and strategies to excel in this evolving digital era.

Specialization

  • Digital Marketing: Become a master of online marketing techniques

This PGDM in Marketing program transforms careers. Get the in-demand skills needed in digital marketing, media, client management and more.

PGDM in Marketing: Admission Process

ISBS's PGDM in Marketing, admission is merit-based. The applicant must have a valid score from recognized entrance exams like AICTE-CMAT, CAT, XAT, MAT, ATMA, G-MAT, or MH-CET.

The Indira Common Admission Process [ICAP] is central to our PGDM in Marketing selection. ICAP evaluates performance in several areas to determine your eligibility.

 

No.

Component

IGI Weightage

1

Common Entrance Test Scores [CAT/MAT/XAT/ATMA/CMAT/GMAT/MH-CET]

35%

2

Academic Performance

15%

3

GD & PI (Group Discussion and Personal Interview)

45%

4

Sports and Extra-Curricular Activities Participation

05%

 

Indira Common Admission Process [ICAP]

PGDM in Marketing admission ICAP considers following:

  • Entrance exam scores
  • UG Score
  • GD and PI
  • Participation in Sports and Extra-Curricular Activities.

PGDM in Marketing Course Structure

 


PARTICULARS


I


II


III


IV

TOTAL NUMBER OF COURSES


TOTAL

CREDITS


TOTAL

MARKS



GENERIC CORE

09

05

04

01

19

49

1500

SPECIALIZATION CORE

----

06

04

03

13

39

1300

ELECTIVES

----

02

02

02

      06

12

300

TOTAL NUMBER OF COURSES

09

13

10

06

38

----

-------

TOTAL CREDITS

25

33

26

16

-----

      100

-------

TOTAL MARKS

800

1000

800

500

-----

-----

3100


Each student must complete 100 Credits to qualify for certification in the following manner:


  • All students must complete 19 core courses (49 credits) as part of their degree.
  • Students would opt for a specialization in Semester II and complete all 13 core specialization courses of 39 Credits.
  • The remaining 12 credits are completed by opting for the specified number of electives from the set of electives being offered.

PGDM in Marketing Fee Structure


PGDM in Marketing Fee Structure in Detail:

No. Category 1st Year Fees- 2025-26 / Annual Fees PGDM in Marketing. 2nd Year Fees-2026-27 / Annual Fees PGDM in Marketing.
1 Tuition Fees INR 5,00,000 INR 3,60,000
2 Development Fees INR 50,000 INR 40,000
Total INR 5,50,000 INR-4,00,000

Payment Schedule [Year 1].

On Admission Confirmation: INR 1,50,000

Installments

  • INR 1,50,000 [due 31st Aug 2025]
  • INR 1,50,000 [due 30th Sept 2025]
  • INR 1,00,000 [due 31st Oct 2025]

Year 2:

  • INR 4,00,000 [due 30th June 2026]

Note: AICTE Policy applies to cancellations and refunds.

Important:

Visit our website now www. indiraisbs.ac.in for the latest fee information for your PGDM in Marketing program.

PGDM in Marketing Career Opportunities


ISBS's PGDM in Marketing program is designed to launch your career success. We focus on making you highly employable with in-demand skills and industry connections. Our alumni network of over 5000 professionals across the globe proves the program's effectiveness.

The Career Leadership Development Program [CLDP], industry visits, and partnerships with organizations like MCCIA, PRME, and FICCI give you real-world experience essential for success in PGDM in Marketing. Industry collaborations, skill-building workshops, and interactive sessions further strengthen your expertise.

These initiatives make ISBS's PGDM in Marketing a top choice for leading companies. Our graduates are in high demand, making ISBS one of India's best business schools for PGDM in Marketing.

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