Level: Post Graduate
Intake : 60 Seats
Assessment Pattern: Semester + Annual
Study Mode: Full Time (2 Years)
Location: Universe Campus, Tathawade, Pune – 411033
ISBS PGDM understands marketing technologies expertise is essential as the digital era is booming rapidly. From digital strategies to market research, skilled marketers drive success. ISBS PGDM Recognizing this demand, our PGDM in Marketing program educates and empowers the next generation of marketing leaders with essential skills.
Our PGDM in Marketing does not just cover the basics – it immerses you in the dynamic world of digital marketing. Gain the skills and strategies to excel in this evolving digital era.
Specialization
This PGDM in Marketing program transforms careers. Get the in-demand skills needed in digital marketing, media, client management and more.
ISBS's PGDM in Marketing, admission is merit-based. The applicant must have a valid score from recognized entrance exams like AICTE-CMAT, CAT, XAT, MAT, ATMA, G-MAT, or MH-CET.
The Indira Common Admission Process [ICAP] is central to our PGDM in Marketing selection. ICAP evaluates performance in several areas to determine your eligibility.
No. |
Component |
IGI Weightage |
1 |
Common Entrance Test Scores [CAT/MAT/XAT/ATMA/CMAT/GMAT/MH-CET] |
35% |
2 |
Academic Performance |
15% |
3 |
GD & PI (Group Discussion and Personal Interview) |
45% |
4 |
Sports and Extra-Curricular Activities Participation |
05% |
Indira Common Admission Process [ICAP]
PGDM in Marketing admission ICAP considers following:
PARTICULARS |
I |
II |
III |
IV |
TOTAL NUMBER OF COURSES |
TOTAL CREDITS |
TOTAL MARKS |
GENERIC CORE |
09 |
05 |
04 |
01 |
19 |
49 |
1500 |
SPECIALIZATION CORE |
---- |
06 |
04 |
03 |
13 |
39 |
1300 |
ELECTIVES |
---- |
02 |
02 |
02 |
06 |
12 |
300 |
TOTAL NUMBER OF COURSES |
09 |
13 |
10 |
06 |
38 |
---- |
------- |
TOTAL CREDITS |
25 |
33 |
26 |
16 |
----- |
100 |
------- |
TOTAL MARKS |
800 |
1000 |
800 |
500 |
----- |
----- |
3100 |
Each student must complete 100 Credits to qualify for certification in the following manner:
No. | Category | 1st Year Fees- 2025-26 / Annual Fees PGDM in Marketing. | 2nd Year Fees-2026-27 / Annual Fees PGDM in Marketing. |
1 | Tuition Fees | INR 5,00,000 | INR 3,60,000 |
2 | Development Fees | INR 50,000 | INR 40,000 |
Total | INR 5,50,000 | INR-4,00,000 |
On Admission Confirmation: INR 1,50,000
Note: AICTE Policy applies to cancellations and refunds.
Important:
Visit our website now www. indiraisbs.ac.in for the latest fee information for your PGDM in Marketing program.
ISBS's PGDM in Marketing program is designed to launch your career success. We focus on making you highly employable with in-demand skills and industry connections. Our alumni network of over 5000 professionals across the globe proves the program's effectiveness.
The Career Leadership Development Program [CLDP], industry visits, and partnerships with organizations like MCCIA, PRME, and FICCI give you real-world experience essential for success in PGDM in Marketing. Industry collaborations, skill-building workshops, and interactive sessions further strengthen your expertise.
These initiatives make ISBS's PGDM in Marketing a top choice for leading companies. Our graduates are in high demand, making ISBS one of India's best business schools for PGDM in Marketing.