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Level: Post Graduate
Intake : 60 Seats
Assessment Pattern: Semester + Annual
Starting: July 2020
Study Mode: Full Time (2 Years)
Location: Universe Campus, Tathawade, Pune – 411033
We live in a fast changing world – a world where brands are competing fiercely with each other and more emphasis placed on marketing than we have ever seen. The global economy is undergoing profound digital changes where along with the human touch, digitalization is playing a crucial role in facing challenges for conducting business processes. The positive side of this emerging digital trend is that it's very customer-centric – meaning businesses are paying closer attention to the customer experience, how is the marketing information consumed by the consumers, where are your customers and what engages them. Hence, to provide the much needed skillset for tomorrow’s marketers, Indira School of Business Studies offers a two-year core marketing full time Post Graduate Diploma in Management (PGDM - Marketing. With a curriculum based on Emerging technologies, including the Internet of Things (IoT), virtual reality (VR) and artificial intelligence (AI), Digital Marketing and Data Analytics, the core Marketing PGDM course is designed to meet the needs of an ever changing dynamic marketing landscape.
PGDM - Marketing program is approved by AICTE and is a specialized two years course in Marketing. In the emerging environment, marketing management with its customer centric focus assumes a predominant status. This philosophy reflects in the PGDM -Marketing curriculum and the flexibility accorded to the program keeps the student abreast of the trends in the field of business and assures greater articulation of the same
During your two-year core marketing PGDM program at ISBS, you will be equipped with a latest configuration laptop and an international study tour which is hallmark of the PGDM program. The industry visits covered both domestically and internationally will further aid in the learning process and provide a first-hand information of the corporate culture. With a good mix of theoretical learning and industry exposure, our curriculum is designed through Outcome Based Education (OBE). The assessment is based on Choice Based Credit System (CBCS)
The admission process to PGDM program in Pune is purely merit based. Before applying for the admission process for ISBS PGDM Program, candidates must have a written test score of any of the following tests: AICTE-CMAT/CAT/XAT/MAT/ATMA/G-MAT/ MH-CET.
Candidates will be shortlisted for admission based on their preferences of course/ shift.
Admission to ISBS will be based on performance of candidates in following categories of ICAP: The percentile scores of different entrance tests will be normalized by using a multiplier.
|
No. |
Component |
IGI Weightage |
|
1 |
Score in Common Entrance tests (CAT /MAT/XAT/ATMA/CMAT/ GMAT/ State level Entrance Test (MH-CET) |
35% |
|
2 |
Score in Academic Performance |
15% |
|
3 |
GD & PI |
45% |
|
4 |
Participation in Sports, Extra- Curricular activities |
05% |
Steps for Indira Common Admission Process (ICAP):
Stage 1: Registration for ICAP Candidates will fill up the ICAP online registration form for GD, PI and Counseling, available on www.icap.indiraedu.com
Stage 2: GD /PI and Counseling Process Candidates will be required to be present in their choice of the city for ICAP process of GD, PI and Counseling.
The GD, PI and Counseling will be held in the following cities on the dates mentioned against them:
|
ICAP City |
ICAP City |
ICAP City |
ICAP City |
Pune |
Indore, Nagpur, Ranchi, Lucknow |
Jabalpur, Bhopal, Jaipur, Raipur Gwalior, Kanpur, Patna |
Pune |
|
Date:21st March 2020 Time- 9.30am |
Date:4th April 2020 Time: 9.30 am |
Date: 5th April 2020 Time: 9.30 am |
Date: 12th April 2020 Time: 9.30 am |
Note: Dates mentioned above are tentative. Shree Chanakya Education Society reserves the right to change or allot a city other than the one requested by the candidates in the event of feasibility and circumstance beyond our control. While we are keen to have the admission process in all the centers mentioned above, we reserve the right to cancel any of the Centers depending upon the contingencies and such information will be conveyed to candidates well in advance through ICAP website and such candidates can enroll in the center closest to their city. The addresses of other locations, reporting time and other related details will be conveyed to the students through the ICAP website in the month of March 2020.
Stage 3: Merit List for Admission Merit list for admission will be displayed on the Institute’s website.
For more details regarding procedure please visit www.icap.indiraedu.com
A candidate is declared eligible for PGDM Course, if he/she has passed the degree examination of a recognized university with a minimum of 50% marks and minimum 45% marks for reserved category from any state of India. Such candidates' application must be accompanied with relevant caste certificates and non- creamy layer certificates at the time of confirming the admission. Absence of such certificates at the time of submitting the admission application form to the course, disqualifies them from reserved category seats and such candidates will be considered for open/general category. Final year degree students, who have not received their results will be allowed to appear for the admission process, provided, at the time of admission they need to have a certificate from their college/university that states them as a final year student awaiting results. Out of sanctioned seats 20% seats are to be filled under institute level seats. Of the remaining 80% seats 50 percent seats will be allocated to candidates from reserved category and remaining 50 percent for general category. Candidates desirous of being considered under reserved category must submit a copy of their caste certificate as well as non-creamy layer certificate. English Language Proficiency
Post Graduate Diploma in Management (PGDM) is a 2 - year full time program
Semesters: 4 semesters
Choice Based Credit System(CBCS)
Classroom Teaching
The program is a two - year full time program approved by AICTE and is run in four semesters. The courses are organized around four semesters and are classified as Core Courses (Compulsory for all), Specialization Core Courses (Compulsory for students opting for the specialization viz. HR, Finance or Marketing), and Elective Courses (Choice based Courses).
The semester-wise distribution of courses based on their nature is as under:
PARTICULARS |
I |
II |
III |
IV |
TOTAL NUMBER OF COURSES |
TOTAL CREDITS |
TOTAL MARKS |
|
GENERIC CORE |
09 |
05 |
04 |
01 |
19 |
49 |
1500 |
|
SPECIALIZATION CORE |
---- |
06 |
04 |
03 |
13 |
39 |
1300 |
|
ELECTIVES |
---- |
02 |
02 |
02 |
06 |
12 |
300 |
|
TOTAL NUMBER OF COURSES |
09 |
13 |
10 |
06 |
38 |
---- |
------- |
|
TOTAL CREDITS |
25 |
33 |
26 |
16 |
----- |
100 |
------- |
|
TOTAL MARKS |
800 |
1000 |
800 |
500 |
----- |
----- |
3100 |
Each Student has to complete 100 Credits to qualify for certification in the following manner:
a) 19 core Courses amounting to 49 Credits are compulsory for all students regardless of specialization.
b) Student would opt for specialization in Semester-II and have to complete all the 13 core specialization courses amounting to 39 Credits.
c) The remaining 12 credits he/she has to complete by opting for the specified number of electives from the set of electives being offered.
|
Sr.No |
Category |
First Year Fees |
Second Year Fees |
|
1 |
Tuition Fees |
3,25,000 |
3,35,00 |
|
2 |
Development Fees |
25,000 |
25,000 |
|
Total |
3,50,000 |
3,60,000 |
Fees Structure 2020-21
Fees Payment schedule for PGDM Course:
1st year
1st Installment: INR 1, 25,000 is to be paid between 22nd to 30th April2020
2nd Installment: INR 1, 20,000 on or before30th May 2020
3rd Installment: INR 1,15,0000 on or before 30th June 2020
2nd year
INR 3, 60,000 to be paid on or before 15th July 2021
Note: Cancellation of Admission & Refund of Fees will be as per AICTE Policy. Last date to cancel the admission is 30 June 2020.
Residential facility is available for both Girls & Boys
Approximately INR 95000 per Academic year including food & Accommodation. For further information, contact:
For Boys Hostel – Nitin Phadatare (020-66168150)
For Girls Hostel – Rekha Kadam (020-66168222)
Employability has always been the prime objective at ISBS. Strong Domain knowledge and industry ready skills make ISBS students the choice of leading organizations. Our strong alumni base of 5000+ are placed across sectors and geographies across the world. Career Leadership Development Program(CLDP), Industry Visits, Collaboration with Professional Industry Bodies and Associations like MCCIA, PRME, FICCI, Industry Academia interface initiatives like Brand Slam, Leadership Lecture Series, inputs by Industry professionals (OZONE), Skill Development Initiatives, Group Discussion and Personal Interview sessions have proven to equip students with the domain knowledge and make them industry ready. These and many such initiatives have made brand ISBS the choice of MNC’s for recruitment. It is because of this excellent employability record, ISBS has become the best B – school in India.
Indira School of Business Studies is located in the hub of the path towards the Pune - Mumbai Expressway. ISBS believes in providing an environment that fosters continuous improvement and innovation with related technical support and facilities to enhance student learning and faculty effectiveness.
Some distinctive features of over a 7000 sq.ft built-up campus include: Modern classrooms, Seminar Halls, Syndicate Rooms and Tutorial Centers with complete Wi-Fi connectivity make teaching and learning a memorable experience for the faculty and students. Each class room is fitted with projection television, overhead projectors and white boards.
ISBS has state-of-the-art IT infrastructure. The institute is equipped with the latest workstations and interactive smart classrooms with audiovisual units. ISBS has one to one/many video conferencing facilities. Wireless connectivity for students is provided throughout the campus including the hostels. The 50 mbps dedicated internet connectivity caters to the internet requirements within the campus 24x7. The students experience, enhanced communication, coordination and collaboration with their faculty members, coordinators and team mates via personalized mail box on Microsoft office365 and 25GB free space on sky drive. The Library is digitally available to students for their reference books within the campus. The IT Infrastructure also covers the latest licensed software for designing and simulation of projects, statistical analysis and project presentation. Security (physical & data access) within the campus is administered via surveillance cameras and data access policies implemented via various servers using Microsoft Technology.
The library has a separate place exclusively devoted for a multimedia digital library section. It has 50 in-house PCs with all the A/V facilities. The library has one of the finest collections of academic reference videos and CDs comprising of national and international titles along with text book CDs at its video resource center. The library procures latest videos from sources such as Video Education and Harvard Business Resources. The library Video Resource Center helps enhance the inputs given to our students & makes learning a more enriching experience. Also users can surf the internet, listen and watch academic related audios & videos, access e-resources like AICTE approved subscribed Pro-Quest Management ABI/inform global-online databases which includes all area of Business & Management Selectively chosen for reading & references. Subscriptions-PRO-QUEST EBRARY Business & Economics E-book collection & J-Gate, National Digital Library online resources, e-journals, e-books, previous question papers, syllabus booklets (through library website) etc. in the multimedia digital library section. Apart from this, users can also browse through the library catalogue through web OPAC (Online Public Access Catalogue). The digital library is designed and developed keeping in view the shifting IT environment and the day to day needs of modern students.
Prof. Suyog Chachad
Assistant Professor
Qualification:MBA, BE, NET, SET, CFP
Industrial Exp: 10 years
Academic Exp: 3.0
Research Papers: 5
Books Written:0
Prof. Navrang Rathi
Assistant Professor
Qualification:NET, M. Com, CS, Llb., B. Com
Industrial Exp: 4 years
Academic Exp: 2.0
Research Papers: 2
Books Written:0
Prof.Amruta Deshpande
Assistant Professor
Qualification:MBA,
Industrial Exp: 1 years
Academic Exp: 12.0
Research Papers: 22
Books Written:2
Prof. Neetu Randhawa
Assistant Professor
Qualification:M.B.A, BA
Industrial Exp: 0 years
Academic Exp: 11.0
Research Papers: 5
Books Written:0
Dr Bagirathi Iyer
HOD (Marketing - Ist shift) & Associate Professor
Qualification:Ph.D, PGDBA, B.Com
Industrial Exp: 1 years
Academic Exp: 10.0
Research Papers: 8
Books Written:0
Dr. Anagha Bhope
Assistant Professor
Qualification:PhD, MBA, PGDCMM, PGDIEM, BA, LLB
Industrial Exp: 2 years
Academic Exp: 7.0
Research Papers: 10
Books Written:0
Dr. Rohan Das
Assistant Professor
Qualification:Ph.D, MBA, B.Sc.
Industrial Exp: 11 years
Academic Exp: 5.0
Research Papers: 6
Books Written:0
Dr. Chanakya Kumar
Associate Professor
Qualification:Ph.D, NET, MBA
Industrial Exp: 4 years
Academic Exp: 10.0
Research Papers: 6
Books Written:0
Prof. Shikha Sindhu
HOD (HR) & Assistant Professor, Head - MDP
Qualification:MPM, PGDM-HR, NET
Industrial Exp: 3 years
Academic Exp: 7.0
Research Papers: 8
Books Written:0
Awards:Best faculty in Human Resource- Education Leadersip Awards 2019
Prof. Anand Deo
Assistant Professor
Qualification:MMS , B.Com, PGDHRM, DIM, PGDIM
Industrial Exp: 27 years
Academic Exp: 4.0
Research Papers: 4
Books Written:0
Prof. Sarita Agarwal
Assistant Professor
Qualification:MBA, M.Com, B.Com, NET
Industrial Exp: 0 years
Academic Exp: 6.0
Research Papers: 5
Books Written:2
Rupesh Andhrutkar
Associate Professor
Qualification:MPM, B.Com
Industrial Exp: 12 years
Academic Exp: 10.0
Research Papers: 4
Books Written:0
Dr. Mahesh Mangaonkar
HOD (Gen. Mgmt) & Professor
Qualification:Ph.D., M.Phil., MBA, PGDHRM (Gold Medalist), PGDIBO, NET, SET, B.E.
Industrial Exp: 0 years
Academic Exp: 17.9
Research Papers: 22
Books Written:0
Awards:01- Received Gold Medal from IGNOU, New Delhi for meritorious performance snd standing first in PGDHRM examination.
Dr. Abhilas Pradhan
Associate Professor
Qualification:Ph.D, MA , BA
Industrial Exp: 0 years
Academic Exp: 14.0
Research Papers: 18
Books Written:2
Awards:1. Best Teacher Award ( by Lions Club of Poona in Association with Ajeenkhya Dy Patil University and Maha Ganesh Technical Education Society)-2016. 2. Best Teacher Award (IBS PUNE) -2010.
Dr. Gaganpreet Ahluwalia
Associate Professor
Qualification:PhD, MBA, MA, BBA
Industrial Exp: 0 years
Academic Exp: 16.0
Research Papers: 20
Books Written:2
Awards:01- International Excellence in Teaching Award, 2018 02- Best Senior Faculty Award, 2018
Dr. Natashaa Kaul
Associate Professor
Qualification:Ph.D. MBA, M.Sc
Industrial Exp: 0 years
Academic Exp: 8.0
Research Papers: 18
Books Written:0
Dr. Meena Goyal
Professor
Qualification:CA, Ph.D, M.Com
Industrial Exp: 10 years
Academic Exp: 10.0
Research Papers: 10
Books Written:6
Dr. Parmeshwar Yadav
Associate Professor
Qualification:Ph.D, MA
Industrial Exp: 0 years
Academic Exp: 16.0
Research Papers: 7
Books Written:0
Dr Abhinav D Jog
HOD (Finance) & Professor
Qualification:PhD, MBA, M.Com, B.Com, CAIIB
Industrial Exp: 24 years
Academic Exp: 9.0
Research Papers: 6
Books Written:2
Prof. Mangesh Dande
HOD (Marketing - IInd shift) & Assistant Professor
Qualification:DME, MMS, DSM, DBM, SAP,NET
Industrial Exp: 25 years
Academic Exp: 11.0
Research Papers: 7
Books Written:0
The academic experience with world class infrastructure and excellent faculty at Indira School of Business Studies has endured me with a lifelong career excellence. The exceptional programs and teaching methodologies backed by practical skills and industry exposure have given me the confidence to pursue my career ahead. The all-time support and motivation of the faculty members of ISBS has enlightened me throughout the beautiful journey. The two years of the PGDM-ISBS program that I spent in the most stimulating and picturesque environment, has not only helped me gain the necessary knowledge skill-sets but also ushered a unique vigor to set out and embrace transformation.
Placed in: Colliers International as General Manager.
Indira School of Business Studies has got one of the best infrastructural facilities and brilliant faculty, a B-school can have. As far as the placements are concerned, ample opportunities are provided to every student and it is up-to the individual how you take it. Moreover, having a placement policy in order makes thing even more transparent. I am really lucky and proud to have been a part of this institution not only because I got placed but because of the things I have learned over there.
Placed in: Delta Light-Belgium as Project Manager-Western Region-India
Indira School of Business Studies gives a great opportunity for students to broaden their knowledge beyond their field of studies with lots of exposure by including multicultural environment. The friendly attitude of the professors and their willingness to always offer a helping hand has made me feel a part of the ISBS family. The 2 years spent here were splendid and has helped me to grow better professionally and personally.
Placed in: Nityo Infotech as Manager-Recruitment
My experience at Indira School of Business Studies has meant career advancement to a highly responsible and challenging position in a leading-edge IT Company. Along with that goes an increased sense of self-esteem and a feeling of accomplishment and personal satisfaction.I found welcoming classmates, engaged faculty, and a built-in community in ISBS. I really enjoyed the teacher-student feedback, the contents of the courses and the teaching framework offered. The quality of the professors gives it a high academic level with their strong industry experience and abilities. Thank You ISBS!!
Placed in: HCL Technologies as Group Marketing Manager
I was privileged to be a part of the PGDM 2006-2008 batch at Indira School of Business Studies. The culture and academic environment of the college is extremely encouraging and makes you believe in yourself. The college believes in inculcating a solid foundation in its students and inspiring them, not just to follow their dreams but to achieve them as well. The importance of discipline, hard work and sincerity are values that are instilled in you and eventually prepares you to take up any challenge. Thank You ISBS!!!
Placed in: Facile Services-HR Head
The PGDM Post Graduation Program from Indira School of Business Studies is a milestone of my life, which has changed not just my career profile but my whole approach towards life. Getting the academic rigor by fantastic faculty members, interaction with top management from industry and a class full of variety of profiles from the cross section of top notch companies as class mates, the PGDM program from ISBS provided a perfect platform to enhance my knowledge and take my career to the next level by filling in the gap which I always felt was there after my graduation.
Placed in: Forbes Marshall- Area Manager-Navi Mumbai
The academic experience with excellent faculty at Indira School of Business Studies has endured me with a lifelong career excellence. Throughout my two years of PGDM in Marketing at ISBS, the department has made me gain knowledge and solid experience on business, ethics, and personality and professionalism. These attributes were the key reasons because of which I am successfully placed as Global Lead at Optymyze. Big thanks to all my faculty and friends for the amazing journey at ISBS.
Placed in: Optymyze as Corporate Finance Manager.
I was privileged to be a part of the PGDM 2006-2008 batch at Indira School of Business Studies. The culture and academic environment of the college is extremely encouraging and makes you believe in yourself. The college believes in inculcating a solid foundation in its students and inspiring them, not just to follow their dreams but to achieve them as well. The importance of discipline, hard work and sincerity are values that are instilled in you and eventually prepares you to take up any challenge.
Placed in: Sunil Deshpande Associates as Marketing Manager
Value Investing for beginners – A key ingredient of “PGDM in Finance” Syllabus.
April 16, 2020
Rethinking the purpose of higher education (especially PGDM course) during COVID19.
April 16, 2020
PGDM Course- A roadmap to Successful Career.
April 16, 2020
Address
‘Abhinavan’,89/2A, New Pune-Mumbai Highway, Tathawade, Pune – 411033, Maharashtra, India.
Phone Number:
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