PGDM Program

PGDM Program A.Y. 2020-22

PGDM Program (POST GRADUATE DIPLOMA IN MANAGEMENT) (Intake – 240 Seats)

 [Ist & IInd Shift)

The PGDM Program is approved by AICTE. PGDM is a two years full time program comprising of four semesters. Specializations offered in the purview of the PGDM Program are PGDM in Marketing, PGDM in Finance and PGDM in Human Resources Management. Each functional specialization articulates a wide choice of electives such as Banking and Financial Services which provide flexibility in course selection and prepares students for placement in their choice of Industry. Aided by modern communication and information technology, PGDM at ISBS has a high operational efficiency and effectiveness. The flexibility afforded to the PGDM program keeps the students abreast of the trends in the field of business and assures greater articulation of the same. Students with any stream of graduation can pursue the PGDM Program.

The assessment for PGDM Program is a Choice – Based Credit System (CBCS) and its assessment is captured through Cumulative Grade Point Average (CGPA).

PGDM Program Assessment Pattern:

The evaluation in PGDM program is based on credit points allocated to subjects which are either 3 credit or 2 credit courses with 3 credit Summer Internship Program (SIP). Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of continuous internal evaluation which comprise case studies, presentations, field work project, objectives tests and written assessments etc. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field works, objectives tests etc. A judicious mix of internal continuous evaluation and external assessment in PGDM program has been adopted to ensure that students get a consistent and fair assessment for their performance in a subject.

Specialization commences in the second semester –

Where the student learns about the functional area of their choice in great detail. To prepare the students for industry specific requirements a course on C2C (Campus to Corporate) Marketing/Finance/HRM is included in the curriculum. Based on the choice of PGDM specializations offered of Marketing, Finance and HRM, at the end of the first year, the students are required to undertake project work assignment (Summer Internship PGDM Program) in an organization. The project assignment is intended to give the students an opportunity to sharpen their knowledge and skills in their final career. The Summer Internship PGDM Program is of a duration of 60 days and a detailed project report of dissertation is submitted for full grade evaluation after the completion of the aforesaid before the beginning of the second year.

The course outline for PGDM program follows a choice based credit system. Essentials in management are delivered through core courses. Electives in specialization core offer the students an opportunity to choose inputs to design their career by focusing on higher end inputs from the various sector or functional combinations. The course design provides PGDM students the opportunity to gradually build Competencies in verticals such as Sales; Consultancy; Projects; Market Research etc. Continuous Evaluation of students forms an integral part of the curriculum. Forty percent of the evaluation is done on a continuous basis and sixty percent is devoted to semester end assessment.

Particular Semester I Semester II Semester III Semester IV Total Nos. of Subjects Total Credits Total Marks
Generic Core 9 5 5 1 20 52 1600
Specialization Core 5 4 3 12 36 1200
Electives 2 2 2 06 12 300
Total Number of Subjects 9 12 11 6 38
Total Credits 25 32 28 15 100
Total Marks 800 1000 850 450 3100

PGDM Student has to complete 100 Credits to qualify for certification in the following manner:

  • 20 core Courses amounting to 52 Credits are compulsory for all students in PGDM program regardless of Student would opt for specialization in the 2nd Semester and has to complete all the 12 core specialization courses amounting to 36 Credits.
  • The remaining 12 credits he/she has to complete by opting for the specified no of electives from the set of electives being offered.

THE PGDM PROGRAM OFFERED    

POST GRADUATE DIPLOMA IN MANAGEMENT (PGDM) Program in Marketing (60 INTAKE)

PGDM in Marketing program is approved by AICTE and is a specialized two years course in Marketing. In the emerging environment, marketing management with its customer centric focus assumes a predominant status. This philosophy reflects in the PGDM program in Marketing curriculum and the flexibility accorded to the program keeps the student abreast of the trends in the field of business and assures greater articulation of the same.

PGDM in Marketing curriculum prepares the students for functional specialization in Marketing. In this PGDM program, besides general management input, students are offered sectorial specialization electives in terms of preparing them for career in sector verticals. The PGDM Marketing students can specialize in function-sector combination through the electives offered. Additionally, skill based subjects such as Skills Enhancement Lab, IT Skills Lab, to name a few, help to enhance the students’ managerial skills. To prepare the students for industry specific requirements a course on C2C (Campus to Corporate) Marketing is included in the curriculum.

Assessment Pattern:

The evaluation is based on credit points allocated to subjects which are either 3 credit or 2 credit courses with 3 credit Summer Internship Program (SIP). Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of continuous internal evaluation which comprise case studies, presentations, field work project, objectives tests and written assessments etc. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field works, objectives tests etc. A judicious mix of internal continuous evaluation and external assessment has been adopted to ensure that PGDM students get a consistent and fair assessment for their performance in a subject.

At the end of the first year, the PGDM students are required to undertake project work assignment (Summer Internship Program) in an organization. The project assignment is intended to give the students an opportunity to sharpen their knowledge and skills in their selected Industry Sectors of Business and also serves as a stepping stone for their final career. The Project Work Assignment PGDM Program is of a duration of 60 days and a detailed project report of dissertation is submitted for full grade evaluation after the completion of the aforesaid before the beginning of the second year. In the second year the students undergo intensive training in specialized marketing subjects with immense stress on learning through case studies and field projects of actual interaction within the industry.

Particular Semester I Semester II Semester III Semester IV Total Nos. of Subjects Total Credits Total Marks
Generic Core 9 10 9 4 32 88 2800
Electives 2 2 2 6 12 300
Total Number of Subjects 9 12 11 6 38
Total Credits 25 32 28 15 100
Total Marks 800 1000 850 450 3100


Each Student has to complete 100 Credits to qualify for certification in the following manner –

  • 32 Core Courses amounting to 88 Credits are compulsory for all PGDM students regardless Specialization.
  • The remaining 12 credits he/she has to complete by opting for the specified number of electives from the set of electives being offered.

PGDM Program A.Y. 2018-20

PGDM PROGRAM 2018-20 STRUCTURE 

Particulars Semester I Semester II Semester III Semester IV Total Number of Subjects Total Credits Total Marks
Generic Core 9 5 5 1 20 52 1600
Specialization Core 5 4 3 12 36 1200
Electives 2 2 2 06 12 300
Total Number of Subjects 9 12 11 6 38
Total Credits 25 32 28 15 100
Total Marks 800 1000 850 450 3100

Each PGDM Student has to complete 100 Credits to qualify for certification in the following manner:

a)  20 core Courses amounting to 52 Credits are compulsory for all PGDM students regardless of specialization.

b)  PGDM Student would opt for specialization in Semester-II and has to complete all the 12 core specialization courses amounting to 36 Credits.

c)   The remaining 12 credits he/she has to complete by opting for the specified number of electives from the set of electives being offered.

Assessment Pattern:

The evaluation in PGDM program is based on credit points allocated to subjects which are either 3 credit or 2 credit courses with a 3 credit Summer Internship PGDM Program (SIP). Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of continuous internal evaluation of the performance of the student in the subject throughout the semester, which comprise case studies, presentation, field works, objectives tests and written assessments, etc. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field works, objectives tests etc. A judicious mix of internal continuous evaluation and external assessment has been adopted to ensure that students get a consistent and fair assessment for their performance in a subject.

Grading Pattern:

Definition of Grade

Percentage Range
Minimum Maximum Grade Grade Points Description of Grade
0 49.99 F 0 Fail
50 54.99 C 1 Satisfactory
55 59.99 B 2 Average
60 64.99 B+ 3 Good
65 69.99 A 4 Very Good
70 74.99 A+ 5 Excellent
75 100 O 6 Outstanding

The PGDM student performance would finally culminate into CGPA (Cumulative Grade Point Average) which would be calculated as under

Specialization Offered:

Students of PGDM program are provided with 3 choices for their specialization, via: Human Resource Management, Marketing and Finance.

PGDM-MARKETING  2018-20 PROGRAMME STRUCTURE

Particulars Semester I Semester II Semester III Semester IV Total Number of Subjects Total Credits Total Marks
Generic Core 9 10 9 4 32 88 2800
Specialization Core
Electives 2 2 2 06 12 300
Total Number of Subjects 9 12 11 6 38
Total Credits 25 32 28 15 100
Total Marks 800 1000 850 450 3100

Each Student has to complete 100 Credits to qualify for certification in the following manner –

a) 32 Core Courses amounting to 88 Credits are compulsory for all students regardless of specialization

b) The remaining 12 credits he/she has to complete by opting for the specified number of electives from the set of electives being offered.


ASSESSMENT PATTERN:

The evaluation in PGDM program is based on credit points allocated to subjects which are either 3 credit or 2 credit courses and a 3 credit SIP. Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of internal evaluation of the performance of the student in the subject throughout the semester, which comprise case studies, presentation, field work, objectives tests and written examination. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field work, objectives tests and written examination. A judicious mix of internal continuous evaluation and external assessment has been adopted to ensure that students get a fair and consistent assessment for their performance in the subject.

GRADING PATTERN:

DEFINITION OF GRADE

Percentage Range
Minimum Maximum Grade Grade Points Description of Grade
0 49.99 F 0 Fail
50 54.99 C 1 Satisfactory
55 59.99 B 2 Average
60 64.99 B+ 3 Good
65 69.99 A 4 Very Good
70 74.99 A+ 5 Excellent
75 100 O 6 Outstanding

A.Y. 2017-19

PGDM PROGRAM STRUCTURE 2017-19 
PARTICULARS I II III IV TOTAL NUMBER OF SUBJECTS TOTAL CREDITS TOTAL MARKS
GENERIC CORE 9 5 5 1 20 55 1750
SPECIALIZATION CORE 0 4 4 3 11 33 1100
ELECTIVES 0 2 2 2 6 12 300
TOTAL NUMBER OF SUBJECTS 9 11 11 6 37
TOTAL CREDITS 26 28 30 16 100
TOTAL MARKS 850 850 950 500 3150

Each PGDM Student has to complete 100 Credits to qualify for certification. 20 Core Courses amounting to 55 Credits are compulsory for all students regardless of specialization. Student would opt for specialization in Semester-II and has to complete all the 11 core specialization courses amounting to 33 credits. The remaining 12 credits he/she has to complete by opting for the specified no of electives from the set of electives being offered. The number of input provided for 3 credit subjects is 45 hours and for 2 credit subjects it is 30 hours. Normally each contact lecture session is constituted of 1 hr.

Assessment Pattern:

The evaluation is based on credit points allocated to subjects which are either 3 credit or 2 credit courses and 1 credit courses with a 3 credit Summer Internship Program (SIP). Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of continuous internal evaluation of the performance of the student in the subject throughout the semester, which comprise case studies, presentation, field works, objectives tests and written assessments, etc. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field works, objectives tests etc. A judicious mix of internal continuous evaluation and external assessment has been adopted to ensure that students get a consistent and fair assessment for their performance in a subject.

 

PGDM program Grading Pattern:

Definition of Grade

Percentage Range
Minimum Maximum Grade Grade Points Description of Grade
0 49.99 F 0 Fail
50 54.99 C 1 Satisfactory
55 59.99 B 2 Average
60 64.99 B+ 3 Good
65 69.99 A 4 Very Good
70 74.99 A+ 5 Excellent
75 100 O 6 Outstanding

The student performance would finally culminate into CGPA (Cumulative Grade Point Average) which would be calculated as under

pgdm program

 

 

 

Specialization Offered:

Students of PGDM program are provided with 3 choices for their specialization, via: Human Resource Management, Marketing and Finance.

PROGRAM STRUCTURE

PGDM PROGRAM STRUCTURE 2017-19
PARTICULARS I II III IV TOTAL NUMBER OF SUBJECTS TOTAL CREDITS TOTAL MARKS
GENERIC CORE 9 9 9 4 31 88 2850
SPECIALIZATION CORE 0 0 0 0 0 0 0
ELECTIVES 0 2 2 2 6 12 300
TOTAL NUMBER OF SUBJECTS 9 11 11 6 37
TOTAL CREDITS 26 28 30 16 100
TOTAL MARKS 850 850 950 500 3150

Each PGDM Student has to complete 100 Credits to qualify for certification. 31 Core Courses amounting to 88 Credits are compulsory for all students. The remaining 12 Credits he/ she have to complete by opting for the specified no of electives from the set of electives being offered. The lectures hours held per 3 credit subjects is 45 hours and for 2 credit subjects it is 30 hours. Generally each lecture is constituted of 1 hr.

ASSESSMENT PATTERN:

The evaluation is based on credit points allocated to subjects which are either 3 credit or 2 credit courses and 1 credit courses with a 3 credit SIP. Marks are allocated on the basis of theoretical as well as practical subject knowledge. For a full credit subject 60 marks are allocated for final written examination and 40 marks are allocated on the basis of internal evaluation of the performance of the student in the subject throughout the semester, which comprise case studies, presentation, field work, objectives tests and written examination. For a half credit subject internal evaluation of 50 marks is based on case studies, presentation, field work, objectives tests and written examination. A judicious mix of internal continuous evaluation and external assessment has been adopted to ensure that students get a fair and consistent assessment for their performance in the subject.

PGDM GRADING PATTERN:

DEFINITION OF GRADE

Percentage Range
Minimum Maximum Grade Grade Points Description of Grade
0 49.99 F 0 Fail
50 54.99 C 1 Satisfactory
55 59.99 B 2 Average
60 64.99 B+ 3 Good
65 69.99 A 4 Very Good
70 74.99 A+ 5 Excellent
75 100 O 6 Outstanding